Video is a powerful way to communicate ideas and excite emotions.* Video production is also more and more accessible to a wide range of organizations. Using video elements in your event can both inform and entertain your audience, giving them a clear idea of the quality of your work and the lives you impact. (*Editorial note: You're telling us!)
The team member who do the front-line work of your organization can be powerful advocates of the mission. They understand what a difference financial support makes to the people, communities, or causes you serve.
A key element of a great fundraising event is the "State of the Union" speech, in which a key organizational leader updates the audience on key measures of impact, and describes important strategic objectives.
Why should the audience give? The answer to this question must be central to the design of an effective fundraising event.