The team member who do the front-line work of your organization can be powerful advocates of the mission. They understand what a difference financial support makes to the people, communities, or causes you serve.
A key element of a great fundraising event is the "State of the Union" speech, in which a key organizational leader updates the audience on key measures of impact, and describes important strategic objectives.
Why should the audience give? The answer to this question must be central to the design of an effective fundraising event.
A "keystone" speaker is someone who is a dynamic and engaging public speaker and serves as the centerpiece of the event, with an infectious passion for the mission and organization.
