Did you enjoy Introduction to Instagram? Want to learn more about how to captivate your audience with aesthetics and purposeful posting? In this second segment of the Social Media Series, Katie Garretson expands on more social media tips and tricks to help you invest in your Instagram. She will first discuss how to build an aesthetically pleasing feed with photos and graphic design. Next she will dive into captions and how to use words to bring your images to life. Lastly, she will work through creating an engaging profile through a posting calendar, recurring hashtags, and an instabank.

Katie Garretson is Director of Marketing at BurnBright, where she also heads production design.