Leadership and management lessons for small business leaders, and leaders and teams of nonprofit organizations. Our lessons include: leading teams, strategy, organizational culture and change, staff productivity and wellness, finance and fundraising, marketing and communication, and more!
As a leader, developing and setting goals is a given. Without goals, it's much more difficult to progress towards success. In this program, Dr. Andrew Hill explains the SMART framework for setting goals. SMART is an acronym for Specific, Measurable, Achievable, Relevant, and Time-Bound. Using the example of President John F. Kennedy’s goal of the U.S. landing on the moon by the end of the 1960s, Andrew explores how to develop SMART goals.
Knowing What is Achievable Before You Try: The "A" in SMART
One of the hardest things about setting a great goal is setting the right level of difficulty. You want to push yourself and your teams, but not too hard; you want to stretch yourselves, but not to the breaking point. So you want your goal to be challenging, but ACHIEVABLE--the "A" in SMART.
A SMART goal is "RELEVANT", meaning that it has a clear and coherent connection to success, whether it's for an individual, a team, or the organization. Sometimes, though, you need to craft a story to help people understand the relevance of a goal.
Before co-founding BurnBright, Andrew was a professor at the U.S. Army War College, where he taught senior national security professionals. As the War College's first Chair of Strategic Leadership, Andrew's research focused on connecting people, strategy, and innovation. He has a doctorate from H...